Back to burgers: Carl's Jr. ditches bikini-clad ads
For years, Carl's Jr. and Hardee's TV ads featured sexy models, including Paris Hilton, Kim Kardashian, Emily Ratajkowski, Sara Jean Underwood, and Kate Upton. It didn't exactly mention where Carl Hardee Sr. came from, but being a boss and a dad means business.
Interestingly enough, prior to his death in 2008, Carl's Jr. founder Carl Karcher was reportedly "heartbroken" that the company he founded on Christian principles had taken such a sexual turn with its advertising.
"If you've seen our ads, you know that we target young, hungry guys", Puzder previously said of the old ads. A new tagline has been revealed: "Pioneers of the great American burger". Not only has that speculation been confirmed, but it's been confirmed with an exclamation point: A new advert shows a character called "Carl Hardee Sr." returning, taking the reins of the burger business back from his immature, breast-obsessed son, "Carl Hardee Jr". Going forward, the yellow star will no longer have a happy face in the middle, and the red and white lettering will be replaced with black.
Will Carl's Jr. and Hardee's have better luck? "It was time to evolve", executive creative director Jason Norcross explained. Still, in an interview with USA Today, Puzder framed this new campaign as part of an effort to focus "more directly and convincingly" on the quality and taste of the restaurants' food, not just a changing of the guard.
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The company still has its eye on its prized "hungry young guy" demographic, but upscale changes are coming. We want to reclaim their bona fides.
For over a decade, the two-for-the-price-of-one burger chains Carl's Jr and Hardee's have been putting flesh ahead of meat in their television advertisements, focusing more attention on scantily clad women than the burgers they were chowing down on.
This is also following a trend of companies deciding to pivot away from their sexy images in an effort to attract broader, more sophisticated buyers. "Some of the product attributes got lost because people were too busy ogling girls".
The former punk rocker made national headlines earlier this month for going on a bipartisan road trip across the country with Rep. O'Rourke is still relatively unknown in Washington and in Texas, and El Paso has never produced a statewide elected official.
The changes will take effect from the 2026 World Cup as the formats for the 2018 and 2022 World Cups has already been decided. The proposals will be submitted to the FIFA Council at its next full meeting in Bahrain in May for a final decision.
Her parents took her to the hospital, where doctors said she had second and third degree burns. "I thought it was great". A quick YouTube search produces several slime or "gak" recipes using borax mixed with glue, water and food coloring.
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It is worth noting that Johnson still had about 30 fantasy points against the Raptors, while shooting just 3/14 from the field. A goaltending call against Miami that stood up under review gave Boston a four-point lead with 20.6 seconds left.
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Tillerson said the strategy was working well in Iraq, adding that the alliance was looking at a similar approach in Syria. Tillerson said the flow of foreign fighters into Syria and Iraq was down 90 percent over the past year.
Whitson is expected to beat the cumulative spacewalk time of Sunita Williams' 50 hours and 40 minutes, CBS News reported . The world's oldest and most experienced spacewoman has just set another record, this time for spacewalking.
The Bill, already passed by the Lok Sabha, was moved in the Rajya Sabha on March 27. "This is not a Finance Bill". If you say you must give it to the bank as well, then even banking transactions could be hacked.
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